Barkened, dog accessory retailer

  • Anneli Sandstrom

Emma, owner of Barkened, decided to change career and geographic location (to Kent) and start a new business. As owner of two whippets the realisation of the lack of stylish dog accessories appeared as a gap in the market. A travel with Emma from branding, physical and online shop with all the applicables, including a production of leather goods, has been a delightful journey resulting in a thoughtful brand. The result is a brand that breaths craft and attention to detail. The logo was designed to be easily applicable to leather goods as well as packaging, web and signage. The distinct ‘b’ , classic but with a twist follows the brand straight through.