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BBC Sport #ChangeTheGame

  • Nathalie Gordon
  • James Wood
  • ino S.

As part of BBC Sport's Summer of Sport campaign, we made a collection of static and digital OOH and Posters to challenge perceptions. Think we nailed the 'if you don't think women should play sport you're an idiot' tone of voice.

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Project Tags

  • #bbc
  • #bbcsport
  • #bbccreative
  • #changethegame
  • #advertising

Companies

  • BBC Creative logo

    BBC Creative

    • Media Production

Skills

  • Advertising
  • Art Direction
  • Copywriting
  • Design
  • Creative
  • Popular Culture
  • Sport
  • Sport Marketing

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