Benefit - Conceal your secrets


Client: Benefit
Brief: Showcase the power of concealment
An online concealer. With Social Media being over ten years old, there is no time better than now to conceal certain moments from our pasts. Giving you the perfect social profile.
We created a digital service that allowed our users to discover moments in their social past they might want to cover up. From exs through to old haunts, you can cover them all simply and easily.
The site was live July 2017

Team Credits

Daniel Evans

  • Message
  • Creative Director


  • We Are Social

    We Are Social

    • Advertising

Project Tags

  • Social
  • Advertising
  • cosmetics
  • creative
  • digital
  • viral
  • interative