About me
Born in the city of the Wolf and now living in London. I’ve worked in Advertising in above/below and through the line agencies. Going from big agencies like Proximity BBDO to tiny creative hot houses like The Viral Factory, Buzzman & Huge Inc through to helping to set up innovation house Abundance
Working on some of the biggest named clients around from Samsung, EDF, Experian & FedEx as well as specialist brands like Infiniti Cars & PRS for Music. Working as a creative with both copywriting and Art Direction background - meaning I always look at the best way of bringing an idea to life, be it film, social or story telling.
I've won awards like Cannes Lions, BTAA, D&AD Book and DMA and had my work featured in creativereview.co.uk, contagious magazine, New Media Arts as well as National Newspapers.
I'm known for LED Sheep, Durex 2012, Lewis Hamilton Vodafone and The Skype Live Social Experiment, Experian Strangers in a Bar, The Drum Live Experiments.
I'm also unknown for several other good ideas that I hope you enjoy
Projects
- Podcast Creation - Coming on TopCreating the concept, scripts and topics for talent to engage guests with. This is the podcast that celebrates realness. Real people having real conversations about the modern-day sexual landscape. Each week Sarah Mulindwa is joined by two guests to have an open discussion and share their unfiltered POV on all things sex, love and dating. Nothing here is off limits, this podcast opens up the conversation about what everyone’s doing, despite no one talking about it! https://open.spotify.com/sh
- Helping The Big Issue survive lockdown.The first-of-its-kind campaign aims to support the homeless people in the UK who are not able to sell newspapers due to the government-imposed lockdown. To invoke sentiments among the audience, the campaign involves a series of elements such as a short film and the real-life stories of the vendors. It highlights the grave challenges faced by The Big Issue vendors and how even a small help will bring about a big difference. The campaign appeals to the people to help these vendors via subscribing
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Projects credited in
- McDonalds: Reindeer ReadyCredits SOCIAL MEDIA: Rory O'Neil CREATIVE DIRECTORS: Pete Heyes, Daniel Evans SENIOR ACCOUNT DIRECTOR: Felicity Davies PLANNING DIRECTOR: Max Keane PLANNER: Caitlin Morley, Catherine Owen CREATIVE AGENCY: Leo Burnett London CHIEF CREATIVE OFFICER: Chaka Sobhani BOARD ACCOUNT DIRECTOR: Sam Houlston AGENCY PRODUCTION: Sarah Ioannou ACCOUNT MANAGERS: Gracie Smith ACCOUNT MANAGER: Amy Love ACCOUNT DIRECTOR: Steve Halliday
Work history
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Creative Directorcowshed social
- London, United Kingdom
Cowshed Collective has been created for the culturally connected world. We’re spearheading the evolution of entertainment, by challenging traditional norms through new content experiences. Changing the way brands, creators and media owners view and value entertainment on social.
Creative direction and content creation on
*New Business wins, bringing in the company's first seven figure client.
*FootAsylum YouTube channel, creating the biggest trending content on YouTube.
*Sports Direct YouTube Channel, building a brand publisher for the modern age.
*Social content for KFC, YuMove, boohoo and more.
*Paid TikTok and Organic campaigns for Mixoloshe
*Creating Podcast IP for publishers and creators
*Branded Content and Campaigns
*Snap Shows and Original IP
*Business and process development for Cowshed Collective.Cowshed Collective has been created for the culturally connected world. We’re spearheading the evolution of entertainment, by challenging traditional norms through new content experiences. Changing the way brands, creators and media owners view and value entertainment on social.
Creative direction and content creation on
*New Business wins, bringing in the company's first seven figure client.
*FootAsylum YouTube channel, creating the biggest trending content on YouTube.
*Sports Direct YouTube Channel, building a brand publisher for the modern age.
*Social content for KFC, YuMove, boohoo and more.
*Paid TikTok and Organic campaigns for Mixoloshe
*Creating Podcast IP for publishers and creators
*Branded Content and Campaigns
*Snap Shows and Original IP
*Business and process development for Cowshed Collective.
Skills: Branded Entertainment · Branded Content · Marketing Strategy · Creative Pitching · Advertising
Creative LeadASOS
- London, United KingdomFull Time
Building and leading the Creative within the internal new format internal agency 'Creative Lab' working with collaborators to build a new way of making advertising reach audiences.
Working closely with key agencies who disrupt, content creators who can shape stories and more.
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Skills
- Creative Agency
- Viral Marketing
- Photoshop
- Campaigns
- Keynote
- Advertising Campaigns
- Advertising Creative
- Illustration Artist
- Conceptualising Pitch Work
- Art Direction and Copywriting
- Community Outreach
- Creative Lead
- Social Media Digital Strategies
- Mentoring Juniors
- Preparing Presentations
Education
B
B
BA(Hons) Visual CommunicationBirmingham CIty Univeristy
- Birmingham, United Kingdom