THE CHALLENGE
Betazones are immersive talks where researchers, academics, designers and explorers share their story and visions for the future, brought to life on a huge LED screen. The talks are part of the official programme of the World Economic Forum’s Annual Meeting of the New Champions in Tianjin, China. The 2018 edition featured: Richard Baldwin, Ruben Costa, Hilary Cottam, Milica Zec and Madeline Gannon.
MY ROLE
I help speakers develop the storyline for their talks and design visuals for their presentations as well as animated backdrops. I also art direct other designers and coordinate the work of technical staff on-site to ensure the sessions run smoothly. In addition, I run storytelling workshops within the organization to help colleagues brief speakers and moderators in the run-up to the events.
Companies
World Economic Forum
- Non Creative Industries