Blue Pepper

  • Samuel Grosvenor

Blue Pepper is introducing a new product to market. A robust set of lunch bags designed to withstand the rough and tumble of a kids school day; so the bags can be reused again and again. They needed a visual style and matching packaging to help promote their new product line. I was commissioned to design a full set of logos and a brand colour for the company itself. Then design packaging based upon a selection of brand dinosaur illustrations. The key elements of the design look are: -Fun -Playful -Modern