Botanics Social Media Campaign

Type – Art Direction, Animation, Graphic Design Designed at – Root Skills flexed – Campaign concept, After Effects, Photoshop, Indesign I conceptualised, Art Directed as well as animated this digital campaign recently around the strategic campaign line “It’s the natural thing to do” whereby the objective was to re-inform customers about our EFFICACY, CLEAN, ETHICS and PRICE claims. The campaign launches this month across Instagram and Facebook.