This concept bar is a homage to the elusive Madame Clicquot and imagines her young contemporary spirit in the context of The Old Vic Tunnels. With a playful nod to French Surrealist art, Madame Clicquot’s daring and inventive ideas echo the artists unconventional way of seeing the world. Indeed, it was her radical approach that pioneered the riddling method and turned the world of Champagne upside down. Patrons of the bar are asked to consider the enigmatic woman behind the brand. As a pioneering and daring figure, with a rich biography to draw from, a series of complimentary installations about Madame Clicquot appear throughout the tunnels.
Project Tags
Companies
Veuve Clicquot
- Non Creative Industries