Building a Brighter World

Greenlight Planet is a company on a mission to deliver safe, clean and inexpensive energy to the two billion people in the world without access to electricity. The team at Greenlight Planet approached us to help them break into the U.S. market with a new brand identity, brand story, and line of packaging for their Sun King solar lamps. We focused on drawing conscious consumers to build attention to award-winning products and transform the brand’s mission into a movement.