Byron Bay Food Festival - branding concept

  • Amy Lines
CLIENT: Byron Bay Food Festival Design and create a distinct brand and product visualisation for the annual Byron Bay sea food festival.Marry the sensibilities of a ’foodie/fine dining’ clientele with the fun and easygoing attitude of the Byron Bay lifestyle. Consider life beyond the festival, explore the possibility of a cook book and other merchandise.
Acrylic painted sea food montaged with 1950's Australian surfer photographs. A fresh contemporary colour palette was chosen to allow the more detailed design elements to standout.