CFDA DIGITAL COLLECTABLES: ONLINE OFFLINE EVENTS

Project Overview: Leveraging web activities on “Metaverse Fashion Week 2023” and the in-person event “Art Basel 2023 Hong Kong”. The purpose of the events is to showcase the CFDA Digital collection in person and acts as a second push of sales. Objectives: - Sell unsold digital collectables from CFDA x BNV Digital collection and gaming wearables from the collection - Leverage in person event location to highlight Vivienne Tam’s digital collectable piece (Hong-Kong raised Fashion Designer’s) - Increase social engagement