Challenge for Change

Challenge for Change is a package created for primary school children using challenges and tasks to inform them about the climate crisis and what they can do to help out. Created as a uni team project, the package has a consistent look, including a signature colour pallette and a series of trademark characters. It was made as part of our Creative Consciousness module (in collaboration with the Creative Consciousness organisation). The package was designed as part of a month-long proto-campaign, leading up to World Earth Day, with the aim of getting children excited about making a change.