Renowned is a streetwear clothing brand from Los Angeles, multi-featured in the likes of Forbes, Vogue, GQ, WWD, and Hypebeast. Being called “The newest millennial obsession”, “Leading the charge in re-defining streetwear”, and one of the “Top black-owned fashion brands” – Renowned is definitely coming into the spotlight for the years to come. From the branding standpoint, Renowned collections exist to illustrate the duality of the American Dream. Their aim is to showcase not only the triumphs but also the obstacles faced during the pursuit of goals and dreams. Renowned champions the culture in which it directly relates to and stems from. The brand formulates silhouettes, patterns, and motifs that bind the past, present, and aim to create a brighter and more dynamic future for all those who consume it.