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CHELTENHAM FESTIVAL 2020

  • Jam A
  • Alasdair Agha

Oddscheckers online betting odds comparison service provided me with the opportunity to complete the task following their brand guideline and relevant "Cheltenham Festival" brief. Brief: "The Cheltenham Festival is a huge deal for Oddschecker. Going into the festival we have to be prepared for a lot of eventualities. We need to have creative ready to post for horses that may win the Gold Cup. Your brief is to prepare a Twitter card image as well as creative ready to be posted on Oddschecker's Instagram story feed. The creative must champion the winning horse and utilize our branding in the process " Design Approach: I have utilized the user-centric approach to delight, engage and excite the audience through with the idea of ​​Swiss-type design to create compositions that complement traditional but contemporary Cheltenham horse racing festival.

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