Chivas Regal x D&AD New Blood Awards 2022

  • Alessandro Cardello For this project, I've been inspired by Chivas’s charitable organisation The Chivas Venture and its commitment to taking actions which drive the change that people want to see in the world. Their effort to inspire the new generation of altruistic entrepreneurs has been one of the key elements to developing the challenge set by Chivas and I came up with a line of whiskey inspired by this, Chivas Venture. This new line aims to directly support social change in local communities. Proceeds from each bottle will be donated to The Venture!