Citizen Vintage is a thoughtfully curated, independant vintage clothing store in Montréal's Mile-End.
When approaching this brand, a classic colour palette & coat of arms were paired with a minimalistic style of execution. Balancing a traditionalist approach with a contemporary aesthetic, the brand's visual language tells a story of Citizen Vintage's positioning; A thrift shop with a distinct, curated collection of vintage, altered, and custom apparel.
Role: Design & Direction
Client: Citizen Vintage