City Bank - Progress Makers at Work

  • Eve Hard
Citi Bank in association with the Economist have produced a website showcasing the results of their new research. The aim of this research was to know “how and who is trusting those who bring the progress in different industries” so who is a Progress Maker and where they are working. The website is divided into three main categories, the Peoples (the Progress Makers), their Reports (Progress Makers views), and Quiz to do with the results that show which kind of Progress Maker you are. The Art Direction follows the established Citi Bank brand guideline, looks and feels. But in some sections there is more freedom for design, e.g. the quiz section and the results. On this project I worked from the concept to creation of assets.