Working closely with Clinique we wrote and developed scripts, sourced talent and found a beautiful location in which to film. The key was to reflect the crisp and clean look of the Clinique brand whilst ensuring the films felt accessible and relaxed.
We filmed across two days with D.O.P Paul King who created a beautiful natural look across all four films.
Each film has a relaxed and informative feel that gives the viewer some real insight into the tips and tricks of the trade from Florrie's wealth of experience in the beauty industry.