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Mihai Eduard Coliban will need to approve that you worked on “Coke light” before we add you as a collaborator.

Coke light

A purely visual campaign aimed at creating a strong connection between Coke light and fashion, in a few key countries of the Eastern European Region.
The “Choose the Coke light Style” concept created a "collection" of four visual identities: Seduction, Retro, Glamour, Urban expressed through flamboyant label designs and campaign visuals.

Project Tags

  • MullenLowe
  • Coca-Cola
  • Coke light
  • Graphic Design
  • Non-carbonated soft drinks
  • Fashion
  • Packaging
  • Packaging Design
  • Design
  • Advertising

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