Another Christmas, another Star Wars tie-in. No other film franchise has made a bigger cultural impact, with fans from every generation, each with their own favourite Star Wars memory. This time, we encouraged fans to create a Star Wars memory that would last a lifetime. And so a new meerkat toy was born: Oleg as BB-8. You’d have to wait weeks for the toy to arrive, but thanks to the magic of Facebook camera effects, you could bring him home in time for Christmas.