Concur: A Marketing & Design Journal
For my final major project I developed a conceptual magazine called Concur. It is a magazine about marketing and design – and encouraging these two disciplines to work in harmony. While they typically function as two independent teams, these areas are intrinsically linked. Marketing doesn’t work without good design, and design needs good marketing to reach its full potential.
The first issue of Concur dives into the world of nostalgic branding design – including extensive primary and secondary research on the trend, interviews with top designers, and all the resources marketers and designers need when considering nostalgic design for their brand.