Connect / Logo design

Create a sub-logo called Carbon60 Connect which will be used to promote L&D documents and other intelligence to both internal and external audiences. It will go on collateral that will still feature the main C60 logo. This will be a sub-logo that will be used to identify that the collateral is from the L&D team. The word Connect is based around the buckyball concept (which makes up the C60 logo) that the business is stronger when all parts of the business come together. The L&D documents will enhance this through the sharing/connecting with knowledge. The brand needs to create a single style so that all the existing and future material is branded accordingly and so that it is recognisable as being L&D information. Credits Art Director: Giulia Maria Ferro Designer: Paola Meneghello Marketing Manager: Graham Revel Copyright © Impellam Group plc. All rights reserved.