Content for Mayor of London, Sadiq Khan

  • Ollie Bower

In this project section, I have highlighted some selected pieces that I produced as the Digital Content Editor in the Mayor of London's Digital Communications team. A significant part of my strategic communications input and content creation was leading on the 'Live and Breathe London' national environment campaign. Portfolio: social media copy for mayoral accounts, infographics, videos, interactive assets, values messaging, landing page content, articles, thought leadership, and 'Live and Breathe London' climate campaign promo. Content duties included leading on social media campaigns, video scripts, speeches, email, web content, and marketing campaigns + cross-department briefs. Audience reach: Twitter (@MayorofLondon) - 3.2m Instagram (@MayorofLDN) - 175k Facebook (Mayor of London, Sadiq Khan) - 241k LinkedIn (Sadiq Khan) - 531k London.gov.uk's CRM database for Londoners ("Mail from the Mayor') - 150k Credit for any photography goes to the Greater London Authority.