Contiki Detour: Mini Adventures launch

  • Lottie Norman

Multi-channel launch of new mini adventures product launch. Product born out of research and insight highlighting the growth of skills based and immersive travel experiences. Product positioning: Take a sharp left-turn off the tourist trail and onto these immersive getaways with incredible local hosts. This isn't just another holiday: this is travel that connects you, teaches you and changes you. Get off the tourist trail and learn new skills, discovering spectacular destinations through a local's eyes.

PSA: Contiki have launched a new set of trips that focus on mini adventures and big experiences. Our Detour trips aren’t like any other vacation. From learning how to be a safari ranger in South Africa to going truffle hunting in Italy (with truffle dogs, obv) – this is travel that connects you, teaches you and changes you. Get off the tourist trail and learn new skills, discovering spectacular destinations through a local’s eyes along the way.
So, are you ready to find out your perfect new Contiki Detour trip? Take our quiz now and find out which travel experience you need to add to your calendar…

https://www.contiki.com/six-two/quiz-contiki-detour-trip/

Project Tags

Companies

  • Contiki logo

    Contiki

    • Non Creative Industries
  • Contiki Marketing Lab logo

    Contiki Marketing Lab

    • Marketing & PR

Skills