Converse City Forests Melbourne

  • Tim Baggott

A mural in Melbourne created in a collaboration with artist, activist and proud Gumbaynggirr woman, Aretha Brown, that celebrates the connection between Indigenous Australian rights and environmentalism. Located on the side of the Converse store in Collingwood, the mural is painted with photocatalytic paint which absorbs pollutants from the air and makes the same positive environmental impact as planting 128 trees. Created in Aretha’s signature black-and-white style, the design draws on multiple themes to start a conversation around Indigenous urban identity. Aretha also designed a limited edition Converse t-shirt with all proceeds going to NIYEC (National Indigenous Youth Education Coalition) to support and further their mission to get Indigenous Australian culture and history taught schools. This t-shirt sold out in less than 24 hours.

Project Tags


  • Amplify logo


    • Marketing & PR
  • Converse logo


    • Fashion and Textiles