When it comes to summer drinks, Costa go all out. Our ‘Seriously Summer’ campaign took the brand in a bigger, bolder direction to promote these bigger, bolder drinks and treats.
The campaign was split into two phases - Serious Fruit Refreshment to promote SuperDay Smoothies and Serious Indulgence for Creamy Coolers. We created the campaign along with assets for their POS, online and DOOH ads, bus sides and even their cups.
Companies
Karmarama
- Marketing & PR
