Crafting the LivWell Luxury Wellness Brand

  • Samantha Wolhuter

When the team at LivWell tapped us to build their luxury wellness brand from scratch, we were pumped! As an agency known for our innovative and playful approach, we were the perfect partners to bring their vision of in-home relaxation to life. First, we landed on the perfect brand name - LivWell. This name perfectly captures the brand's mission to empower clients to live their best, most balanced lives. From there, we crafted a vibrant visual identity that's as rejuvenating as the products themselves. Soft colors, organic typography, and nature-inspired graphics create a sense of serene sophistication. But don't mistake this brand for being all zen and no edge - we injected strategic doses of personality through playful illustrations and dynamic layouts. With the brand identity dialed in, we developed a suite of show-stopping assets, including a captivating website, eye-catching brochures, and a fully automated lead gen funnel. These elements work together seamlessly to attract, engage, and convert LivWell's discerning clientele, whether they're looking to upgrade their personal oasis or outfit a high-end hospitality space. By the time we were done, LivWell had a brand as unique and luxurious as the wellness experiences they provide. It's a partnership that continues to thrive, as we collaborate to push the boundaries of what in-home wellness can be.