CREATIVE BREAKFAST – YOU DON’T HAVE TO BE CREATIVE ALONE

About This Project Creative Breakfast is a coffee shop for creatives, where they can learn new skills over a good breakfast. There are only 10 seats at the table. What are the criteria to join? Transparency about your creative career and willingness to learn from each other. Collaboration, trust, and feeling at home is at the core center of the Creative Breakfast. Challenge: Build a coffee shop brand that had to be put on pause because of COVID. Instead of waiting for the pandemic to change, how might we start building brand awareness already? Outcome: Building brand strategy, awareness, and personality, without having the physical location ready. Impact: Building a creative community that loves sharing and growing with courage. Deliverables: Branding strategy, identity design, social media, packaging, illustration system, website design.