Crescent Coffee - Brand Identity, Illustration & Packaging Design

Coffee is a drink consumed globally for a world of reasons. Maybe it lifts you up in the morning? Or keeps you going through the night? Does a dark, rich roast follow the final course of your dinner party? Or maybe you just want a lighter, easygoing blend to accompany you with your new book. From naming through to brand & packaging design I gave life to Crescent Coffee. A star like serif logotype that rises like the sun nestles upon bespoke Procreate illustrations. Illustrations that complement ideas around offering a 24/7 range of roasts through a palette that talks of dark & light flavours.