CROSSROADS

Inspired by the brand's DNA of exploration and individuality by running, CROSSROADS celebrates the opening of their second store in Clapham; filmed in between East Dulwich and Clapham Common. The campaign showcases different runners, crossing paths with one another throughout different locations (East Dulwich - Brixton - Clapham), thus, connecting everyone in a circular motion. Conceptualisation and Art Direction by Andrés Valencia Director of Photography and Editing by Jerry Florez Filmed by Andrés Valencia, Jerry Florez and Lydia Porter Runners: George Rendall, Bryan Jackson and Andrés Valencia 'Take the outside lane'