Located between Farringdon and Moorgate in the City of London, Culture Mile is home for contemporary culture in the ancient heart of London’s working capital. The City of London Corporation, together with the Barbican, Guildhall School of Music & Drama, London Symphony Orchestra and the Museum of London, are bringing the area to life with imaginative collaborations and exciting events. Following a strategy design project to develop how the Culture Mile identity can be interpreted into the urban realm, the next stage to develop a visual design strategy that created a series of colourful icon pattern designs and design palette – extricated from the Culture Mile logo – that can be used for wayfaring and exploratory trail-making interventions into the public realm throughout the Culture Mile.