Customellow / Fashion collaboration

Commissioned by Customellow, a Menswear brand in South Korea, I created 8 designs for their SS 2020 collection and SS 2021 collection. The work responded to the client’s brief, in which upsetting moment in daily lives are viewed humorously and lightly. They were later applied on various clothing items including t-shirts, socks, caps, bags etc. These items are mostly sold in Kolon mall, museums and pop-up stores in South Korea. All work was created in Adobe Photoshop.