Daisies - Logo Design

Logo designs in progress for a DJ duo based in Berlin. They play 60’s and 70’s vinyl in bars across the city, and wanted their logo to appeal to vinyl enthusiasts and people from their underground scene. The brief was to create a modern yet retro, playful logo that wasn’t too floral and feminine. The logo is to be used on social media, posters, and on their own merch such as stickers. I’ve created an eye-catching series of logos in a 60’s colour palette, with a focus on the rounded and bouncy typeface. Where there are florals they are slightly wonky and distorted; a nod to the mind-bending psychedelia of the era.