Dead Donkey

  • Jack Bendall

Branding, illustration and art direction for a newly opened bar in Sheffield.

Video created to showcase the brand and announce the official launch date.
Working with a local craftsman, we created custom laser engraved leather menu covers.
Bespoke layered menus injected some colour into the brand, as well as ensuring the menu was easy to navigate.
Engraved wooden boards featured the Dead Donkey monogram, inspired by a Gaelic knot; a subtle reference to the owners' love of whisky.
The leather menu covers and wooden boards helped to link the menu designs with the interior.
Other various brand assets included a custom keg badge design for the bar's house lager.
I also handled sign painting duties, to ensure cohesion with the rest of the venue and better lasting signage over vinyl.