Destination Happy, Value Retail

Art Direction and conception of the A/W global advertising campaign for Value Retail. Using the endline ‘Destination Happy’ we created a bold, confident, fashion-led campaign which captured the excitement of the Villages and showcased the amazing brands they have on offer at discounted prices..
Value Retail operates 11 luxury outlet shopping villages around the world, including two in China, and Bicester Village in the UK.
Photographer: Ellen Von Unwerth Stylist: Julia Sarr-Jamois Prop Stylist: Marcel van Doorn


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    Value Retail

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      Leagas Delaney