Deutsche Telekom presents 'Sea Hero Quest'

'Sea Hero Quest' - the world's first mobile game where anyone can help scientists fight dementia. Proud Robinson led the global PR launch of the game in May 2016. Since it's release, 'Sea Hero Quest' has been downloaded over 2 million times, been featured by over 2,700 titles worldwide and generated enough valuable scientific data to make it the largest dementia study in human history.

Team Credits

Lucy Boyd

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  • Partner, Comms & Culture
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Lucy Boyd

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  • Associate Director
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Ben Robinson

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Project Tags

  • pr
  • Strategy
  • communication
  • Storytelling
  • Public Relations