Becki Ritchie

Becki Ritchie

Account ExecutiveWokingham, United Kingdom
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Lucy Boyd
Becki Ritchie

Becki Ritchie

Account ExecutiveWokingham, United Kingdom
About me
Experienced Account Executive with a demonstrated history of working within the marketing and PR industry, as well as experience in the hospitality sector and fine dining. Whilst I am creative, I am fundamentally a problem solver and an organiser. I have just returned from working throughout the winter season in Meribel, as a Chalet Manager for Purple Ski. I also have a First Class B.Sc. degree in Business and Management from the University of Sussex.
Projects credited in
  • Deutsche Telekom presents 'Sea Hero Quest'
    Deutsche Telekom presents 'Sea Hero Quest''Sea Hero Quest' - the world's first mobile game where anyone can help scientists fight dementia. Proud Robinson led the global PR launch of the game in May 2016. Since it's release, 'Sea Hero Quest' has been downloaded over 2 million times, been featured by over 2,700 titles worldwide and generated enough valuable scientific data to make it the largest dementia study in human history.
  • Telekom Electronic Beats "In Conversation with Gorillaz"
    Telekom Electronic Beats "In Conversation with Gorillaz"“Get ready for the online event of the century - a live audience with me, Murdoc Niccals. Thanks to our comrades over at Electronic Beats, you can watch me and 2D live on the sofa and ask anything you want. Or just tell me how much you love me. But keep it clean, yeah?” Murdoc Niccals, Gorillaz Being a ‘virtual band’ has previously prevented Gorillaz from doing live interviews… until now. To celebrate the launch of their album 'Humanz' and the new 'Lenz' app, Telekom Electronic Beats invited Gorillaz’ Murdoc and 2D to take part in their first ever real-time live interview, hosted at London’s YouTube space by BBCRadio1’s Mistajam and streamed live. Using the latest in motion capture and mixed reality technologies, fans were able to tune in to see the characters take part in an entirely live and completely unscripted 30min interview. A launch event was held at London's Spiritland, where the new app was presented by the Telekom Electronic Beats team and the interview was streamed live. Media were then able to take part in their own real-time one to one interviews with the characters at the YouTube space.
Work history
    Proud Robinson + Partners logo
    Proud Robinson + Partners logo
    Junior Account ExecutiveProud Robinson + Partners
     - Brighton, United KingdomFull Time
    My placement year at Proud Robinson involved working with clients such as Deutsche Telekom, Google, Nissan EV and Haig Club in branding, strategy, PR and events.
  • Marketing
  • Strategy
  • Organisation
  • Research
  • Planning
  • Content Ideation
  • Brand Communication Planning
  • Digital Marketing
  • Administraion
  • Logistics
    BSc Business and Management (First Class Honours)University of Sussex
     - Brighton, United Kingdom
    A four-year degree course including a professional working year during the third year. This was at Proud Robinson [see work experience]. The course covered a wide range of modules and skills, including: Accounting, Strategy, Entrepreneurship, HR Management and Marketing. Whilst I found creative strategy to be my primary area of interest, I found that the theoretical knowledge I gained from leadership-orientated modules to also be extremely useful when I entered work in my third year of study.