Diamonds are Forever
A commission for QBE Insurance HQ - considering a timeline of 50 years spanning either side of where we stand now, and the impact of the insurance industry on the world.
The history of engagement rings. In the 1920s, they could be used as a form
of insurance for many women; for example if their partner decided to split they could claim ‘Breach of Promise to Marry’ and receive damages for their losses.
Reclaiming and re-designing those same shiny hoops with imagery inspired by De Beers’ A Diamond Is Forever campaign, this installation focuses on how today in 2018, rings, the concept of marriage and the position of women have changed. Women now work and thrive in male-dominated sectors and are increasingly their own source of security. In a way, this idea is a homage to women and how far we have come in the last 50 years.