E45 Moisturising Lotion

This is a brand campaign that ran across Posters and Press. This was conceived, written and art directed by myself with my good friend Rob Brown -but without any brief. As proof that original creative really does sell, this campaign outsold target sales by over 40% (which meant the campaign suspended itself until the factory could catch on up production).



Inspired by this project? Showcase projects you’ve worked on and inspire other people.

Like what you see? Be the first to leave a comment for Damon!

Add comment
Creative Director, Writer & Director