EasyJet Print Ad

  • Bunty Partridge

When Easy Jet decides that you aren't a competitor, and offers you advertising space - you jump on it. Targeting people already travelling, I narrowed the Contiki message down to "Find your people" focussing on the social element of group travel, rather than the logistics which is clearly not a barrier for people already in the air.

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    Contiki Marketing Lab

    • Marketing & PR

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