Echo Villa Rebranded

  • Aco Hsu

Brand Identity / UI Design / Motion Graphics Design

Type Brand Identity / Digital Design Software

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe After Effect

Role Brand designer Photo  Provide from Echo Villa and me Year 2020

Project Background

Echo Villa Guest House is located at Hualien, Taiwan. Frequented by locals and travellers alike. Echo Villa is somewhere you will get to relief from a busy daily life. It is not just a building but space as a container for our life, an organism that is closely integrated with the environment, a living filed connected with nature and a place where our guest can relax and have a good time. Keywords: Silent, Nature, Relax, Love.

Design Solution

In this rebranded project, We have combined the shape of ripples and 15-degree slash line into the logo for adding a modern touch and as the representative of the story of Echo Villa. We choose two primary colours, dark green and nature pink colour, expresses Echo Villa is surrounded by nature and its refined philosophy, manifest the unique beauty and style of the brand.