Eddiz Izzard Marathon Runner

  • Lucille Flood

The brief was to come up with an image to depict Eddie post his 57 marathons across the UK, whilst also promoting the sock which was being sold to raise money for Sport Relief. The image would be used to PR both the Sport Relief socks and the documentary that was made about his achievements. I planned and negotiated the idea, shoot production and photographer. I also planned a second shot to use as an exclusive cover for editorial usage.