Elizabeth Shaw

  • Jim Pyett
  • Donna Hewitt

Elizabeth Shaw, the much-loved, sweet-treat titan of Auntie’s sideboard, needed a refresh. The brand’s incredible heritage was there to celebrate, but in a way that would appeal to whole new audience. Using their new range of biscuits as the springboard, The ‘Modern Classic’ brought it all together, and ran from TV, through a complete website refresh and out on to social.


  • saintnicks logo


    • Design
  • E

    Elizabeth Shaw