Expo 2020

Launched 1000 days before the Expo doors open on 20 October 2020, the ‘Hands Campaign’ used bold colours and the dexterity of dozens of hands to create the illusion of easily-recognisable objects such as the Burj Khalifa, a lightbulb, Earth and wind turbines.

Team Credits

Anna Rose Kerr

  • Creative Lead


  • Havas London

    Havas London

    • Advertising


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Anna Rose Kerr
Creative Lead