Express yourself with Sky

  • Joey Pettit
Sky wanted to rebrand their Sky box's with the idea of 'Express yourself.'

Through this idea, myself and my creative partner made mock ups of potential Sky Boxes that matched different people's homes and lifestyles, to express themselves through their Sky box. The idea was to make it more of an accessory, as well as a necessity.

The Video Campaign was to match individual examples of newly designed Sky Boxes, for example, the Leopard Print.