Fashion & Beauty Monitor is the leading influencer marketing and PR solutions provider for the fashion, beauty and lifestyle industries. They approached me to help communicate their digital database of social influencers that businesses use as the go-to resource to drive outreach, build relationships, identify influencers and engage their target audience in a competitive, evolving market.
The data they provide is huge and the scale of infographics involved had to be attractive, on brand and digestible – informing of key industry news, updates and insights, and enabling users to find the profiles and contact details they need effortlessly.
From the success of this influencer database, I’ve been asked back to design various pieces of collateral such as their sales packs, pitches and numerous reports.