Festival of Furniture

The campaign was designed to put the spotlight on the home retail mix of brands now on Tottenham Court Road, changing peoples perceptions of the street and driving footfall into stores. Running over a long weekend, the event will showcased in-store design, interiors and customer exclusives, uniting both international homeware retailers and independent stores along Tottenham Court Road. Participants included Heal's, BoConcept, Habitat and West Elm.