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Fever Tree & Malaria No More UK

With quinine being a key ingredient in tonic water as well as a treatment of malaria, Fever Tree wanted to create a series of limited edition bottles for a campaign with Malaria No More UK.
In African culture, tribal face painting isn’t only a form of self expression or hunting, but it is also used to scare one's enemies away. This became a strong connection to the relationship between quinine and the enemy; malaria. Using tribal face painting as a source of inspiration, I created visuals that symbolise what ‘life’ means to the four countries in my chosen continent (Africa).

Credits

Perry Rowe

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Project Tags

  • Africa
  • packaging
  • Illustration
  • Tribal
  • Painting

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