Branding development for this small business making delicious home-made sourdough bread, bagels and pretzels in Dublin. The concept behind the development of the brand was to highlight the process of using first quality organic ingredients to produce high standard home-made baked goods.
The design for the packaging needed to be simple and dynamic, to allow the use of standard kraft bags and labels, and for a growing variety of products to be incorporated without a hassle. For this reason I designed patterns inspired in the core ingredients, the grains, so these could be applied with the use of stamps to label each product according to its composition. The logo is also stamped to the labels, bags and stationery, reducing the cost of printing and allowing the brand to be evolve according to the client’s needs.
Grain Patterns
Packaging and stationery