London’s leading creative digital agencies have come together to co-create a world-class Product Design immersive learning programme that will enable businesses to access a wider pool of talent and enable young east Londoners to be better prepared for jobs in fast moving modern businesses.
East London has the perfect combination of young creative people, a highly successful cluster of creative digital agencies and a regeneration partner whose aim it is to connect local people to career opportunities coming forward on Queen Elizabeth Olympic Park and the wider area.
A 'learning by doing' programme Flipside combines hands-on industry experience with foundational classroom learning. Covering skills such as; customer research, prototyping, teamwork and cross-disciplinary collaboration, the process of product development, taking theory and applying it to real projects,.
- Ustwo is a digital product studio in the heart of London’s tech community. They led the charge for London's leading product design agencies to come together to co-create Flipside and launch diverse talent into digital careers.
- Collaborating agencies include: Ustwo, Made by Many, Beyond, Sennep, and Reading Room.
- Ada, the National College for Digital Skills will develop the content for the training programme
- A New Direction will play a key role in ensuring that local and diverse young Londoners are recruited and supported into paid roles
- The London Legacy Development Corporation is supporting the collaboration to align to the Mayor’s Digital Talent Programme and develop a pipeline of diverse talent into jobs within East London and targeted Tech hubs like Here East - former Olympic Media and Broadcast Centre now housing emerging breed of innovators and digital makers.
